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Daisy In The News

Artificial intelligence, unleashed

Artificial intelligence, unleashed

It's not just the big chains using artificial intelligence. Small grocers are fighting back. Learn more about how Daisy Intelligence is helping grocers like Earth Fare and Save-on-Foods level the playing field.

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How grocers are innovating to drive faster growth

How grocers are innovating to drive faster growth

The rules of grocery retail are being changed or bent by the likes of Amazon, Aldi, Kroger, and Walmart, and competing is about adapting. If the prospect of finding a 5% or greater impact on total sales without investing additional margin is appealing, read more...

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Press Releases

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Media Kit

Daisy is a disruptive force that’s challenging the way businesses have been using their data and our brand is designed to reflect that. We love our brand and we like to try and keep it consistent.

To make it easy, we’ve put together a package for anyone working with the Daisy brand. It contains all the parts of our brand identity system – logos, colour, and typography. For rules about how to use them, check out our brand guide.

The Daisy Logo

There are two Daisy logos, black and knock-out. The black version should be used most often. If this isn’t possible, use the knock-out version. We prefer that the logos carry the wordmark. If it becomes illegible, use the standalone version.

Brand Guidelines

The majority of our communication appears on white, black or full colour imagery. 

Sometimes, we need to use other colours to easily differentiate titles or call-outs. This is where the secondary colour palette can be applied. Remember that these are to be used only as accent colours.